贝博唯一官网

  • 贺远琼

    教授
  • 所属单位

    工商管理系
  • 研究方向

    企业营销与战略管理、制造企业的服务创新与战略转型、产品创新与品牌管理
  • 电  话

    18971560292

    电子邮件

    heyuanqiong@mail.offcenteraustin.com

教育背景

boshi:beiboweiyiguanwangqiyeguanlizhuanye(2006)

贝博唯一官网shuoshi:beiboweiyiguanwangqiyeguanlizhuanye(2003)

xueshi:beiboweiyiguanwangshichangyingxiaozhuanye(2000)

海外访问、进修

2009nian10yue-2009nian11yue xianggangchengshidaxuegaojiyanjiuzhuli

贝博唯一官网2010nian1yue-2011nian1yue jianadaxiandalvedaxuefangwenxuezhe

讲授课程

《shichangyingxiao》、《qiyezhanlveguanli》、《shangwufenxi》、《chanpinguihuayusheji》

研究领域

qiyegaoguantuanduizhanlvejuece、zhizaoqiyefuwuchuangxinyuzhanlvezhuanxing、gukejiazhiyushangyemoshichuangxin

代表性文章

1、yuanqiong he, hongyi sun, wenbin ni and stephen ng. reexamining the impacts of supplier integration on operational performance: a relational view. international journal of operations & production management, 2017, 37(12): 1702-1721.

2、yuanqiong he, junfang zhang, yuanyuan zhou, zhiling yang. “monkey see, monkey do?”: the effect of construal level on consumers’ reactions to others’ unethical behavior. journal of business ethics, 2018, online http://link.springer.com/article/10.1007/s10551-018-3870-x

3、yuanqiong he and kin keung lai. the effect of corporate social responsibility on brand loyalty: the mediating role of brand image. total quality management & business excellence, 2014, 25(3/4): 249-263.

4、yuanqiong he, kin keung lai, hongyi sun and yun chen. the impact of supplier integration on customer integration and new product performance: the mediating role of manufacturing flexibility under trust theory. international journal of production economics, 2014, 147(part b): 260-270.

5、yuanqiong he and kin keung lai. supply chain integration and service oriented transformation: evidence from chinese equipment manufacturers. international journal of production economics, 2012, 135: 791-799.

6、yuanqiong he, kin keung lai and yagang lu. linking organizational support to employee commitment: evidence from hotel industry of china. the international journal of human resource management, 2011, 22(1): 197-217.

贝博唯一官网7、yuanqiong he, wenli li, kin keung lai. service climate, employee commitment and customer satisfaction: evidence from the hospitality industry in china. international journal of contemporary hospitality management, 2011, 23(5): 592-607.

8、yuanqiong he and zhilong tian. government-oriented corporate public relation strategies in transitional china. management and organization review, 2008, 4(3): 367-391.

9、yuanqiong he, zhilong tian and yun chen. performance implications of nonmarket strategy in china. asia pacific journal of management, 2007, 24:151-169.

著作/教材

heyuanqiong,chenyun. shangwufenxi(jiaocai). beibotiyuappwangzhichubanshe, 2016

获奖

xilielunwen《zhuanxingjingjizhonggaoguantuanduitezhengduiqiyezhanlvexuanzedeyingxiangjizhiyanjiu》,wuhanshidishisanciyouxiushekechengguoyidengjiang,paimingdiyi,2013nian

贝博唯一官网heyuanqiong,chenyun,dingxiuhao. hulianshidaifuwuhuazhanlvequdongdezhizaoqiyezuzhibiangeyanjiu. dishiyijiehubeishengshehuikexueyouxiuchengguojiangsandengjiang, 2018.